Discount Hearing Aids vs. Patient-Centered Solutions

Costco and Sam’s Club are now selling hearing aids. More than likely, they will be cheap. Get your bulk toilet paper, giant container of mayonnaise and some hearing aids, all in one trip! Gather up Grandma and Uncle Joe and let’s go get them some new ears. It is very frustrating to know that this is the thought that will enter some people’s minds when they see that “Free Hearing Test” sign at the front of the store. Surely you can trust a hearing test that is given so close to the registers that the customers checking out can watch! Was that a beep you heard that you are supposed to respond to or was it the cash register? Of course, sound adjustments on the little computers on your ears that help you navigate your life can be made effectively in this kind of noise, right? Hearing is one of your most precious God-given senses. Can their bulk pricing provide you with adequate assistance to such an intricate piece of yourself and your life? Hearing Healthcare is not just about hearing aids. If that were the case, there would have been no need for me to spend 9 years of my life training to help improve patients’ hearing and balance.

Technology is an amazing part of that process, but it is not the end-all, be-all of hearing healthcare. My patients want to know more than what their hearing aid is going to look like and how much it’s going to cost. They want to know why they have trouble hearing. They want to talk about how their children and spouses are losing patience with them. They want to find out how to improve their conversation skills when they are in background noise. They want to know if they can prevent further damage. They want to know if their diabetes can affect their hearing. They want to know if hearing loss is something that might run in their family and will affect their children. They want to know why they have ringing in their ears. They want to know why they can hear, but can’t understand what people are saying. The list goes on and on. They do not want to discuss these personal issues while some guy is staring at them while he’s downing a hot dog and an Icee. They want to know how I am going to help improve their lives. That is why I became an audiologist, not because I wanted to sell hearing aids. That is why I have a built a career out of doing what I love within my medical practice-not in a metal warehouse. I provide comprehensive, professional Hearing Healthcare with a medical treatment plan, in which patient privacy and individuality is of the utmost importance. I am Premier Hearing and Balance, I am a licensed Audiologist and I provide Patient-Centered Solutions.


-Mary Miller, Ph.D., CCC-A

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